Privacy Policy

1. Information We Collect

We may collect the following types of information:

Personal Information

  • Name

  • Email address

  • Phone number

  • Mailing address

  • Payment details (for reservations/bookings)

  • Reservation or event details

Automatically Collected Information

  • IP address

  • Browser type and device information

  • Pages visited and time spent

  • Location data (if enabled)

This information helps us improve your experience and deliver our services effectively .

2. How We Use Your Information

We use your data to:

  • Process reservations and bookings

  • Communicate with you (email, phone, SMS)

  • Provide customer support

  • Send updates, promotions, or reminders

  • Improve website performance and user experience

  • Ensure security and prevent fraud

  • Comply with legal obligations

3. SMS Opt-In & Communication

By providing your phone number, you consent to receive SMS communications from us, including:

  • Booking confirmations

  • Event reminders

  • Promotional messages (if opted in)

Important SMS Terms:

  • Message frequency may vary

  • Standard message and data rates may apply

  • You can opt out anytime by replying “STOP”

  • For help, reply “HELP” or contact us directly

4. No Sharing of SMS Data (CRITICAL COMPLIANCE)

We do NOT sell, rent, or share your SMS opt-in data or phone number with any third parties for marketing purposes.

Your SMS consent is used only for communication from The Shore Club NJ.

5. Cookies & Tracking Technologies

We use cookies and similar technologies to:

  • Enhance website functionality

  • Analyze traffic and user behavior

  • Personalize content and ads

Types of cookies may include:

  • Essential cookies (site functionality)

  • Analytics cookies (performance tracking)

  • Marketing cookies (advertising relevance)

You can control or disable cookies through your browser settings.

6. Data Security Practices

We implement appropriate security measures, including:

  • Secure servers and encryption

  • Restricted data access

  • Payment protection systems

While we strive to protect your data, no system is 100% secure.

7. How We Share Information

We may share your data only with:

  • Trusted service providers (e.g., payment processors, booking systems)

  • Legal authorities when required

All third parties are required to keep your information confidential and secure.

8. Your Rights & Choices

You have the right to:

  • Access your personal data

  • Request corrections or updates

  • Request deletion of your data

  • Opt out of marketing emails or SMS

  • Withdraw consent at any time

To exercise these rights, contact us using the details below.

9. Data Retention

We retain your information only as long as necessary to:

  • Provide services

  • Comply with legal obligations

  • Resolve disputes

10. Third-Party Links

Our website may contain links to third-party websites.
We are not responsible for their privacy practices.

11. Updates to This Policy

We may update this Privacy Policy periodically.
Changes will be posted on this page with an updated date.

12. Contact Us

If you have questions about this Privacy Policy, please contact:

The Shore Club NJ
700 State Highway 71
Spring Lake Heights, NJ 07762
Phone: (732) 449-3666
Email: [email protected]